PR Bants #8

Our eighth installment of PR Bants covers these topics:

  • Donald Trump’s unconventional press conference
  • Barack Obama’s departure from the White House and his winning PR formula
  • Jeremy Corbyn’s relaunch and the problem with mixed messages
  • The ‘Golin B&B’ initiative to enhance diversity in the PR industry
  • Maltesers campaign to mark World Braille Day and why gimmicks don’t always work
  • Why soaps play an important role in raising sensitive issues to a mass audience
  • Why Jamie Oliver blaming restaurant closures on Brexit was an open goal

Happy listening, and let us know what you think by tweeting @PRbants using the hashtag #PRbants

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PR Bants: A review of 2016 and predictions for 2017

In this special edition of PR Bants, we review some of the news stories that have captured our attention in 2016:

  • Southern Rail’s failure to ‘get back on track’
  • Angela Eagle’s Labour leadership bid
  • The Boaty McBoatface campaign

We also make predictions about what is in store for the communications industry in 2017 against the backdrop of the following:

  • A rise in populism
  • The post-truth era
  • Growing mistrust in big business and globalisation
  • The ongoing threat of cyber attacks

Happy listening, and let us know what you think by tweeting @PRbants using the hashtag #PRbants

PR Bants #6

Our sixth installment of PR Bants covers these topics:

  • Why Amazon’s Christmas advert is at odds with claims about its working conditions
  • Ashtead make headlines by expressing an interest in building Trump’s wall
  • How the Football Association is handling its child abuse crisis
  • HS2 rebuke claims that it is brainwashing children
  • Is the Royal Family’s new approach to media management working?
  • Member of Parliament Sarah Olney’s car-crash radio interview

Happy listening, and let us know what you think by tweeting @PRbants using the hashtag #PRbants

PR Bants #5

Our fifth installment of PR Bants covers these topics:

  • Facebook news and trust in a post-truth era
  • Deloitte’s leaked memo on Brexit and the damage done to their reputation
  • Why it was not a good idea for the VP of New Balance to express a political view
  • Cyber attacks: what can we learn from Three Mobile and Tesco Bank?
  • Bursting the London PR bubble
  • Why timing is everything when it comes to engaging with journalists

Happy listening, and let us know what you think by tweeting @PRbants using the hashtag #PRbants

PR Bants #4

Our fourth instalment of PR Bants covers these topics:

  • Is Airbnb’s anti-discrimination policy the panacea for #AirbnbWhileBlack
  • Should we mourn the death of Vine?
  • The British Heart Foundation’s use of twitter to breathe life into a health awareness campaign
  • Why the United Nations’ appointment of Wonder Woman is a major PR fail
  • The continuing saga of #Marmitegate, and using Brexit as a ‘get out of jail’ card

Happy listening, and let us know what you think by tweeting @PRbants using the hashtag #PRbants

PR Bants #3

We’re back with the third installment of PR Bants, covering the following topics:

  • Why Southern Rail’s twitter campaign against the RMT was ill-advised
  • Tesco versus Unilever
  • Handling a crisis: what can we learn from Samsung?
  • Are there any upsides to Donald Trump’s communication style?

Happy listening, and let us know what you think by tweeting using the hashtag #PRbants.

PR Bants #2

In this second edition of PR Bants, a number of topics have piqued our interest:

  • Sir Philip Green and the demise of his reputation
  • Why rehab is the only option for Sports Direct
  • Does the case for boycotting Byron Burgers hold water?
  • How AirBnB is handling the backlash against discriminatory hosts
  • YouTube hires Oona King to champion diversity marketing
  • Why Barbie running for president is a win-win situation

Happy listening, and let us know what you think by tweeting using the hashtag #PRbants.

The first edition of PR Bants

Welcome to the first edition of PR Bants, where you can hear our thoughts on the following:

  • Angela Eagle’s event to launch her leadership bid
  • Southern Rail and whether they can get their reputation back on track
  • The PR industry’s long-term problem with ethnic diversity
  • Taylor Swift and Tom Hiddleston: is it all about coverage?

Happy listening, and let us know what you think by tweeting using the hashtag #PRbants.